When people talk about the “world of business”, it often gets reduced to numbers and faceless decisions rather than what it really is: a series of interactions between people. The “world” of business is fast-paced not because the cogs in the machine whirr faster than any other industry but because the time of key individuals is valuable. First impressions are therefore everything.
One of the best ways to ensure you get a great first impression with any prospect is with a great office and meeting space. Let’s explore why a professional image is important and how much of a difference it makes.
The importance of maintaining a professional image in business
At its core, your office environment speaks volumes about your business and the way you work. When clients, potential clients, or potential partners visit your workspace, they’re not just evaluating your services in the meeting, they’re assessing your company’s overall professionalism. A well-designed, high-quality office space can inspire confidence because it’s a clear reflection that a business is organised, takes itself seriously, and (ultimately) doing well.
What it boils down to is trust; can a prospective partner or client trust that you’ll be able to deliver what they need and that you’ll be a pleasant partner or service provider?
Serviced offices make for more engaging waiting spaces
To take these points a step further, a truly trouble-free office is one that’s serviced. This point isn’t one of aesthetics but of functionality. With everything from high-speed internet to office maintenance taken care of, you’re free to focus on growing your business without the distractions of also managing a space. What’s more, they make for a significantly more pleasant waiting experience whenever a client comes to your offices.
Picture this: you’ve turned up to a location to meet a prospective business partner, there’s no clear direction on where to meet and they text you saying “wait outside and I’ll meet you”. Waiting downstairs or in a car park, likely alone, doesn’t exactly inspire confidence.
But the issue is that making prospects wait is an unavoidable part of business – key staff might be in the middle of overrunning meetings or it might just take a few minutes for them to be alerted that guests have arrived. If you’re able to let them wait in a comfortable, secure, and beautiful reception, they’re likely to be a lot more receptive to partnerships than if you’ve made them wait in the rain for five minutes!
Dependable, private, and beautiful meeting spaces are powerful
So, your guests have arrived, they’ve waited for a few minutes in a comfortable lobby, and now they’re on your floor and getting ready for the arranged meeting. A beautiful serviced office has handled a huge bulk of prep work: your prospects don’t need to be eased out of a bad first impression.
The last hurdle, then, is having a suitable meeting space. It’d be a shame to have brought a prospect (or even a whole team) through this journey, only to actually have the meeting around a coffee table in the middle of a number of currently occupied work desks. A great serviced office will also have dependable meeting rooms with a variety of facilities.
Think of the impact of being able to meet a prospective client or partner who’s already at ease and then being able to get into a space that has all the correct facilities. You’re able to focus on what you’ve both set out to do: have an efficient and productive meeting.
But this benefit doesn’t just apply to prospects – having perfectly serviced meeting spaces and being able to choose from a variety of them to suit your meeting needs means that your current staff are able to have effective meetings. Considering how many working hours get eaten up by meetings, anything to make those meetings more efficient, pleasant, and productive significantly moves the needle when it comes to your bottom line.
Why London?
The question, then, is why opt for a serviced office in London? The main benefit here is being able to work and meet in incredibly inspiring office spaces. Imagine being able to talk to clients with a view of London’s skyline, with a clear view of St Paul’s Cathedral, or a few steps away from Piccadilly Circus.
So much of interpersonal communication has to do with the atmosphere that you create around that communication. Being able to meet in a beautiful, fully serviced space with breathtaking views and become truly inspired isn’t something that you can get just anywhere – but it’s something that we ensure to build into every single office design we do for our London offices.
London offers unparalleled accessibility
In a bustling metropolis like London, location is everything. Having your office located near major transport hubs not only makes life easier for your team but also for your clients and partners. On top of the beautiful space itself, accessibility signals convenience and consideration for your prospects, which are key components of maintaining a professional image.
All the high-end serviced offices in our portfolio are just minutes away from central train stations, making them extremely easy to reach. This is particularly important in a city where time is money, and nobody wants to waste hours commuting to meetings or their daily office. What’s more, being accessible also signals that you’re located where the action is: close to London’s financial, tech, and creative districts. Moreover, proximity to key areas of London means that your business is always close to potential networking opportunities, events, and other professionals that can help drive your growth.
Additional perks of a high-end serviced office
Beyond professionalism, meeting space, and location, there are several other benefits to opting for a premium coworking space. One of the most significant is flexibility. Many businesses, particularly startups, need the ability to scale quickly, and our serviced coworking offices offer the option to increase or decrease your office size as your team grows or changes.
The fact that our spaces come with built-in amenities also means that you don’t have to invest time and resources into buying those amenities or managing them. From top-tier reception services to fully stocked kitchens and well-designed communal areas, these offices are ready to go from day one. This not only saves time but also adds to the overall experience for your team, boosting morale and productivity.
Check out MYO’s London locations here, or get in touch with our helpful team to find out more about our unique range of serviced offices to rent in London.
